You are currently browsing 1–10 of 51 new and published books in the subject of Social Psychology of Organizations — sorted by publish date from newer books to older books.
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Traditional Life Cycle Analysis (LCA) methodologies affect the public health and environmental impacts from a material, product, process or activity. The authors of this book suggest that a more holistic approach that incorporates societal and behavioral dimensions will create better results. They...
Published May 6th 2013 by Pan Stanford Publishing
Series: Psychology Revivals
Social psychology has much to offer real world problems, especially in industrial and organizational settings. Originally published in 1995, in Social Psychology at Work leading researchers in their respective fields discuss recent findings and their implications for the commercial world of work....
Published April 11th 2013 by Routledge
Series: Applied Psychology Series
This book is a landmark in showing how industrial-organizational psychology and related fields contribute to environmental sustainability in organizations. Industrial-organizational psychology embraces a scientist/practitioner model: evidence-based best practice to solve real-world issues....
Published March 26th 2013 by Routledge
Series: Routledge Library Editions: Advertising
The consequences of advertising on the social life of the community has been a much-discussed topic in recent years. Advertising as a means of influencing the thought and behaviour of masses of people involves the application of such fundamental aspects of psychology as attention, motivation,...
Published March 20th 2013 by Routledge
Series: Routledge Library Editions: Advertising
Advertising today is not only under sterner scrutiny by the various federal regulatory and judicial bodies but is also facing an ominous storm of public criticism because of certain abuses. One of the big questions troubling advertisers, agencies and media is whether advertising will be subject to...
Published March 20th 2013 by Routledge
Series: Routledge Library Editions: Advertising
Walter Taplin here presents the first fruits of his exhaustive enquiry into the causes of this massive feature of contemporary life. Advertising has deeper and more interesting sources than the mere desire of manufacturers to secure markets, or of high-pressure salesmen to secure commissions....
Published March 20th 2013 by Routledge
Series: Routledge Library Editions: Advertising
Advertising Today and Tomorrow surveys the structure and function of modern advertising (and in particular the modern advertising agency), investigates how appropriate its machinery is for modern business requirements, and suggests how, both for the good of itself and its clients, it can best equip...
Published March 20th 2013 by Routledge
Series: Routledge Library Editions: Advertising
This work explains the various elements which go to the making of a successful advertising campaign – the planning, research and discussion – and gives some helpful information about advertising media, the creation of advertisements, about printing processes and mechanical production. It touches...
Published March 20th 2013 by Routledge
Series: Routledge Library Editions: Advertising
What does advertising do? Is it the faith of a secular society? If so, why does it inspire so little devotion? Advertising, the Uneasy Persuasion is a clear-eyed account of advertising as both business and social institution. Instead of fuelling the moral indignation surrounding the industry, or...
Published March 20th 2013 by Routledge
Series: Routledge Library Editions: Advertising
The Lectures forming the main part of this volume were presented at the London School of Economics and Political Science and, collected, purport not to be a working textbook of Advertising, but rather a statement of practical principles. Every opportunity has been taken to illustrate, with examples...
Published March 20th 2013 by Routledge
