You are currently browsing 1–10 of 29 new and published books in the subject of Press & Journalism — sorted by publish date from newer books to older books.
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Series: Routledge Advances in Internationalizing Media Studies
The Global News Challenge tackles one of the timeliest topics in mass communication today—the challenges facing international broadcasters with universal branding strategies in developing countries. In these heavily government-controlled media environments with a scarcity of reliable information,...
Published April 3rd 2013 by Routledge
This book gives an overview of current debates surrounding press freedom in Africa in response to ongoing contestations between media and governments on the continent. Through case studies of individual African countries as well as international comparisons, a wide range of global contributors...
Published July 4th 2012 by Routledge
Series: Journalism Studies
The future of journalism is hotly contested and highly uncertain reflecting developments in media technologies, shifting business strategies for online news, changing media organisational and regulatory structures, the fragmentation of audiences and a growing public concern about some aspects of...
Published April 30th 2012 by Routledge
New communication technologies are being introduced at an astonishing rate. Making sense of these technologies is increasingly difficult. Communication Technology Update and Fundamentals is the single best source for the latest developments, trends, and issues in communication technology....
Published June 24th 2010 by Focal Press
The Los Angeles Times recently reported that the word "integrity? was the most looked up word on Merriam-Webster's online dictionary, suggesting that people are looking for guidance in a scandal-driven world. Issues of ethics and the media continue to dominate our awareness and present real...
Published January 7th 2008 by Focal Press
The fifth edition of a classic text features important updates that reflect the enormous changes that have taken place in recent years - the Internet as an important information transmission format that is here to stay and convergence among media. This edition features thorough discussions on the...
Published March 29th 2006 by Focal Press
Media relations are a vital tool for helping property companies build shareholder value through stronger brands, develop reputations that drive a flow of new work, and help sell and let properties faster and at a fraction of the cost of other marketing techniques, but such relationships need to be&...
Published January 30th 2006 by Estates Gazette
This fifth edition of the successful Promotion and Marketing for Broadcasting, Cable, and the Web, 4ed takes an important, timely look at the newest media venue, the Internet. Under its new title, Media Promotion and Marketing for Broadcast, Cable and the Internet, 5ed it takes a fresh look at the...
Published January 22nd 2006 by Focal Press
Hennessy's classic text tells you everything you need to know about writing successful features. You will learn how to formulate and develop ideas and how to shape them to fit different markets. Now in its fourth edition, Writing Feature Articles has been fully revised and updated to take into...
Published October 31st 2005 by Focal Press
This book will assist journalists and Flash developers who are working together to bring video, audio, still photos, and animated graphics together into one complete Web-based package.This book is not just another Flash book because it focuses on the need of journalists to tell an accurate story...
Published April 6th 2005 by Focal Press
